{"product_id":"chilli-powder-less-spicy","title":"Chilli Powder — Less Spicy","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eNot every chilli powder needs to burn your tongue off.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eThis one is built differently. Deep red colour — the kind that gives a rogan josh its glow, a butter chicken its unmistakable tint, a tandoori marinade its signature red. Gentle warmth rather than sharp heat. Clean chilli flavour without the aggressive burn of commodity red chilli powder.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eThe reason it's this way isn't a gimmick — it's the variety.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eWe source chilli from the Dharwad, Haveri, and Gadag belts of North Karnataka, one of India's most respected chilli-growing regions. Dabbi is closely related to Byadgi, both prized across Indian and global kitchens for the same qualities: deep colour, mild heat, clean flavour. Most Indian brands sell the same chilli under the word \"Kashmiri\" because the name is familiar. We don't. Kashmiri chilli grows in Kashmir. Dabbi grows in Karnataka. They do a similar culinary job — colour without aggressive heat — but they're different chillies from different hills. We call ours by its real name.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eCleaned, sun-dried, and stone-ground in small batches in our own facility. No colour added. No blending with hotter varieties to bulk it up. No anti-caking agents.\u003c\/p\u003e\n\u003ch3 class=\"text-text-100 mt-2 -mb-1 text-base font-bold\"\u003eHow to use\u003c\/h3\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eAnywhere you want deep red colour and warmth without harsh heat:\u003c\/p\u003e\n\u003cul class=\"[li_\u0026amp;]:mb-0 [li_\u0026amp;]:mt-1 [li_\u0026amp;]:gap-1 [\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3\"\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eRogan josh, butter chicken, shahi paneer — for colour and gentle warmth\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eTandoori and tikka marinades — mixed into yogurt for the signature red\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eMangalorean, Udupi, and Goan curries\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eRasam, sambar, and everyday dals where you want colour, not burn\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eDum aloo, Kashmiri yakhni, and traditional Kashmiri recipes that call for \"Kashmiri chilli\" — this does the same job\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 class=\"text-text-100 mt-2 -mb-1 text-base font-bold\"\u003eOrigin\u003c\/h3\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eDharwad, Haveri, and Gadag districts of North Karnataka, India. Sun-dried on the stem, cleaned, and stone-ground in small batches.\u003c\/p\u003e\n\u003ch3 class=\"text-text-100 mt-2 -mb-1 text-base font-bold\"\u003eIn the pack\u003c\/h3\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eChilli powder. No colour added. No blending. Nothing else.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eHeat level:\u003c\/strong\u003e mild to moderate. \u003cstrong\u003eBest within:\u003c\/strong\u003e 12 months of grinding for peak colour and aroma. Store airtight, away from direct light.\u003c\/p\u003e","brand":"Farmgrade","offers":[{"title":"150g","offer_id":42717656023111,"sku":"FG-CHL-150","price":250.0,"currency_code":"INR","in_stock":true},{"title":"500g","offer_id":42717656055879,"sku":"FG-CHL-500","price":650.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0672\/2977\/7991\/files\/DSC07875.png?v=1776863394","url":"https:\/\/farmgrade.in\/products\/chilli-powder-less-spicy","provider":"Farmgrade","version":"1.0","type":"link"}